Malaika Arora has always been known as someone who follows her interests and passions in life, especially in the space of fitness, healthy eating, and general wellness. After spending more than two decades in the industry and building a solid career in the world of Bollywood and television, Malaika decided to expand her horizon and venture into entrepreneurship.
Instantly recognized as a profitable business partner, today brands are actively looking to Malaika to co-create business. She has successfully established herself as a strategic business investor, with carefully selected deals and investments under her trademark / company called Malaika Arora Ventures (MAV).
Malaika, known for her flawless fashion, timeless beauty, and incredible fitness levels, has tactically invested in these same areas, lending her expertise to the respective brands. It has also established itself as an important strategic partner, bringing incalculable value to the table, especially in marketing and brand communication.
With business ties like e-commerce brand Label Life in the fashion space, SARVA Yoga in fitness, and her newest venture with Rebel Food’s Nude Bowl in the clean eating space, she now hopes to lead the general wellness sector. to the fore. with prudent investments in the next year.
Speaking of her companies, entrepreneur Malaika Arora says: “Our goal at Malaika Arora Ventures (MAV) is to actively seek out and intentionally invest in lifestyle, health and wellness brands. Label Life, SARVA Yoga and now Nude Bowl have been ours. first steps in each of the three directions we have had in mind: fashion, fitness and wellness. But that’s not all. We are already in talks with more such brands and are expanding into the general wellness segment, including beauty and health. We personally believe in the holistic well-being of our bodies. Focusing on one alone does not support the other. So the idea is to promote good health from the inside out and we’ve barely scratched the surface as of now. MAV plans to deepen and consolidate itself as one of the main players in this sector. “
At MAV, Arora and his team are dedicated to actively pursuing businesses and opportunities with a common vision: to organically help brands and businesses grow and reach consumers to spread the message of healthy living. MAV is not really about short-term goal associations. Most of these companies have a long-term vision to grow into a 100 cr plus brand and have partnered with Malaika on this journey.
Malaika Arora is the style editor at Label Life, involved in carefully curating the latest fashions for the portal. She is also the co-founder of SARVA Yoga along with her business partner Sarvesh Shashi and is the founder of Nude Bowls in association with Rebel Foods.
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