“We should end our obsession with the box office in times of pandemic,” says Emraan Hashmi.



Emraan Hashmi is an actor known for speaking his mind. In an interview with PTI, the actor, who is preparing for Chehre, who is slated for a theatrical release, said he is excited that the industry is finally gaining momentum. This is his second theatrical release after Mumbai Saga, which opened in March. “I am happy that theaters are opening after a long hiatus. I am the only actor who has had two premieres in this pandemic. Some may see it as a bold move, others may see it as a stupid move,” Emraan said. Also Read: Shah Rukh Khan, Alia Bhatt, Ranveer Singh And More – Bollywood’s Top Stars And Their Weird, Wacky, Wonderful Hobbies Will Leave You Entertained

He added: “Our industry’s box office obsession should no longer be the case, at least not now. The rules have changed, the game has changed. ” Also Read: Will Kangana Ranaut’s Thalaivi Overtake Akshay Kumar’s Bell Bottom To Revive Movie Theaters Amid COVID-19 Pandemic Crisis?

The actor added that while the filmmakers were never “in control” of how their films would perform at the box office, the current health crisis has only made it more difficult. He also appreciated Akshay Kumar and the producers of Bell Bottom, for opening his film in theaters. The spy thriller opened in theaters on August 19. Also read: Did you know that Shah Rukh Khan once publicly CONFESSED that he will never be able to work with Akshay Kumar? This is why!

He said: “With the box office, you never felt in control even before the pandemic, but it has become a bigger question mark with the current situation. A movie may seem entertaining, but when you weigh your health and that of your family , you can give a pass because of fear. So now no one really knows how it will play out. The regulations are still there, Maharashtra has not yet opened. “

The actor doesn’t beat around the bush when he said: “We should stop worrying and sweating over the opening numbers, the box office takings. Someone has to start, has to do it in that spirit. Congratulations to Akshay, the producers of Bell Bottom, for taking that initiative. The same goes for movies like Roohi, Mumbai Saga. It was very important that these movies do that. “

The actor went on to say that these are “tough times” where everyone is unsure of the number of viewers who will eventually show up to watch movies in a movie theater. However, he said that shouldn’t deter filmmakers, especially those who can, from releasing their films in theaters.

His mystery thriller Chehre, co-starring Amitabh Bachchan, was previously scheduled for July 2020, but was delayed multiple times due to the Coronavirus pandemic.

The actor said that the industry and movie theaters are codependent and that manufacturers should offer support to the exhibition sector, which has taken a beating due to the pandemic.

“Nobody really knows how many people will come to the theater, but you have to do it with a certain solidarity with the owners of the cinemas. There is synergy and dependence on them and vice versa. The film industry and theaters are codependent.
“OTT (digital or over-the-top platform) is always an option, but the order of the day is that producers must understand that there are thousands of livelihoods not only for theater owners, but also for distributors, their families. Doors must be opened, “he said on a final note.

(With PTI inputs)

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