One of the best OTT players, ZEE5 continues to produce engaging, high-impact content. Adding to your list of marquee shows is ‘Break Point’.
“We have announced our ‘Break Point’ marquee program, in which we are collaborating with brilliant filmmakers Ashwiny Iyer Tiwari and Nitesh Tiwari to embark on an incredible journey of hope, ambition and conflict as they tell the story of the greatest tennis heroes of the world. India, Leander Paes and Mahesh Bhupathi, ”Nimisha Pandey, Director of Hindi Originals, ZEE5 India told IANS.
Referring to the last show, she added, “’Break Point’ is a genre-breaking show. It is a dramatic tale of the two living legends of Indian tennis and their journey, portraying the trajectory of their ups and downs. It is not a dramatization, as it features ‘Leander Peas and Mahesh Bhupathi’ themselves. The story shows them sharing their anecdotes with the audience. Simply put, the story is being given a unique and engaging treatment that allows audiences to get a glimpse into the lives of these two iconic figures, who many of their fans have been curious about. “
ZEE5 has been known to collaborate with other content players to create an OTT ecosystem. Sharing OTT collaborations, he said, “We strive to develop a robust content list that meets the diverse needs of our consumers. Therefore, through our collaborations, we aim to select innovative content that keeps our viewers constantly engaged on the platform. We recently announced a collaboration with TVF to bring original shows and new seasons of TVF on our SVOD platform such as ‘Pitchers’, ‘Tripling’, ‘Humorously Yours’, ‘Engineering Girls’, ‘The Aam Aadmi Family’ and more. “
Nimisha sees a progressive trend of collaborations between different content creators. She said: “We strongly believe that platforms are only as good as the creators they collaborate with. Therefore, our constant pursuit is to broaden our spectrum of collaboration by engaging with the best talent in the industry. “
He added: “We are as excited to be working with great content studios as we are with passionate independent storytellers. And, by synchronizing well-crafted ideas and a shared vision, we aim to bring stimulating stories to our viewers to constantly captivate their minds. The ZEE5 content tile is a testament to the diverse nature of our content offerings that leaves viewers with many options to choose from. “
ZEE5 is releasing a lot of regional content lately. Nimisha said: “We have identified multiple cohorts and continue to discover more as we connect to different languages and geographies to understand our audience’s content preferences and provide personalized stories to satisfy their appetite for on-demand entertainment.”
She added: “At ZEE5, we have an extensive content library spanning 12 languages that can meet audience demand to consume content in their native languages. For a more diversified viewing experience, we’ve dubbed popular language content into Hindi and other languages to make it more enjoyable for viewers across the country. Our show ‘SOS’, which was dubbed in Tamil and Telugu, is getting a great response from viewers. “
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